Our Content Strategy
In today's fast-paced digital world, creating multimedia content on a regular basis is essential to building a successful marketing strategy.
At the moment, an online audience has to be exposed to brand content many times before they finally decide to purchase a product or use a service.
The only way to use marketing content effectively and grow social media nowadays is to produce new content consistently.
The Marketing Rule of 7 says that the audience needs to see a brand’s message at least 7 times before they decide to make a purchase. Repeated exposure is crucial because it builds familiarity and credibility, influencing your audience’s behaviour.
Consistency is crucial!
To be remembered you need to constantly create new and engaging content
Creating occasional content is not a strategy.
We get it, we are all incredibly busy and often lacking time, to create content consistently. The reason is usually this same, lack of time and resources. This is especially challenging in case of multimedia content such as video. But I believe quality multimedia content creation can be accessible for medium-sized businesses and used on an ongoing basis.
Because of that, we created a multimedia production service based on a monthly subscription (instead of a single project) and optimised it for an online presence and social media. Our clients receive engaging, new video and multimedia content for social media channels and online presence.
It's time to start using video regularly as a part of your long-term marketing strategy!
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Explore how video can help to grow your business